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Yoko,a Manufacturer of Cell Phones,has Lately Noticed That Its New

Question 23

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Yoko,a manufacturer of cell phones,has lately noticed that its new Y-Series line of phones is not selling as much as it had estimated.To tackle the problem,the company decides to have its new line of phones showcased at prominent locations in retail stores.However to do this,the company will have to pay its retailers a special fee.Which of the following does Yoko need to pay?


A) Display allowance
B) Buyback allowance
C) Placement allowance
D) Trade fee
E) Freestanding insert fee

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