Multiple Choice
Which of the following is a way in which copywriters credibly demonstrate that the sponsor understands the prospect?
A) They use the word "you" frequently.
B) They write a long ad copy.
C) They use unusual layouts and vibrant colors.
D) They write three-word headlines.
E) They use independent test results to substantiate product claims.
Correct Answer:

Verified
Correct Answer:
Verified
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