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  3. Study Set
    Contemporary Advertising Study Set 1
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    Exam 6: Market Segmentation and the Marketing Mix
  5. Question
    _____ Distribution Provides the Ability to Maintain a Prestige Image
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_____ Distribution Provides the Ability to Maintain a Prestige Image

Question 21

Question 21

Multiple Choice

_____ distribution provides the ability to maintain a prestige image and premium prices.


A) Direct
B) Intensive
C) Selective
D) Exclusive
E) Cooperative

Correct Answer:

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