Which of the Following Is True with Regard to Marketing

Multiple Choice

Which of the following is true with regard to marketing?

A) IMC is the only tool used in the promotional aspect of marketing.
B) The task of marketing is solely to create a need for products perceived as expensive.
C) Marketing creates exchanges that satisfy the perceived needs and wants of individuals.
D) Marketers should be wary of communicating too much information to customers.
E) A company is likely to prosper only if it can successfully manipulate customers into buying its products.