Which of the Following Statements About Local Advertising Is True

Multiple Choice

Which of the following statements about local advertising is true?

A) Retail advertising is always local.
B) Franchisees of national companies do not engage in local advertising.
C) Local advertising is critical because most consumer sales are made or lost locally.
D) There are two categories of local advertisers.
E) Ninety percent of the money advertisers spend each year is spent on local advertising.