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A Petroleum Company Ran a Series of Commercials in Which

Question 11

Multiple Choice

A petroleum company ran a series of commercials in which they asked consumers how they could improve and preserve the natural environment.After consumers responded to the ad,a spokesperson explained how the company was doing more than its share to protect the environment.These commercials are examples of _____ advertising.


A) subliminal
B) generic
C) product
D) clearance
E) institutional

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