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    Contemporary Advertising Study Set 1
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    Exam 4: The Scope of Advertising: From Local to Global
  5. Question
    _____ Must Have the Skill to Condense All That Can
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_____ Must Have the Skill to Condense All That Can

Question 12

Question 12

Multiple Choice

_____ must have the skill to condense all that can be said about a product into a few salient and pertinent points.


A) Account directors
B) Advertising supervisors
C) Copywriters
D) Communication specialists
E) Advertising planners

Correct Answer:

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