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    Business Driven Technology
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    Exam 9: Customer Relationship Management
  5. Question
    Customer Relationship Management Involves Managing All Aspects of a Customer's
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Customer Relationship Management Involves Managing All Aspects of a Customer's

Question 27

Question 27

Short Answer

Customer relationship management involves managing all aspects of a customer's relationship with an organization to increase customer ____________ and retention and an organization's profitability.

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