Intangible Attributes Often Play Dominant Roles in Determining the Value

Multiple Choice

Intangible attributes often play dominant roles in determining the value of outputs from a service organization. These characteristics often lead service firms to rely on:

A) Input-related measures for measuring and monitoring operations.
B) Intuitive judgment in monitoring operations.
C) Quantitative measures of output.
D) Qualitative measures exclusively for measuring and monitoring operations.
E) Output-related measures for measuring and monitoring operations.