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    Exam 3: Consumer Learning Starts Here: Perception
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    Which of the Following Terms Describes a Consumer's Immediate Response
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Which of the Following Terms Describes a Consumer's Immediate Response

Question 50

Question 50

Multiple Choice

Which of the following terms describes a consumer's immediate response after exposure to a stimulus?


A) Sensation
B) Retention
C) Comprehension
D) Attention
E) Simulation

Correct Answer:

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