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    Exam 11: Consumers in Situations
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    Explain the Concept of Advertiming
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Explain the Concept of Advertiming

Question 63

Question 63

Essay

Explain the concept of advertiming.Describe the best time to advertise the following products:
(a) swimming pool
(b) beer
(c) nasal spray
(d) cereal
(e) school supply

Correct Answer:

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Advertiming involves ad buys that includ...

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