True/False
Research has indicated that when expectations are held with a strong degree of confidence,both disconfirmation and performance perceptions affect satisfaction.
Correct Answer:
Verified
Correct Answer:
Verified
Related Questions
Q6: Explain the expectancy/disconfirmation theory.Describe how it explains
Q7: Expectations that a consumer forms regarding what
Q8: Meaning transference begins with culture.
Q10: _ is the phenomenon that occurs when
Q12: Define attribution theory.Explain how the three elements
Q13: Services and experiences are usually classified as
Q14: Service quality can be thought of as
Q15: Holly wants to have an extravagant wedding
Q16: According to the expectancy/disconfirmation theory,when performance perceptions
Q78: Positive disconfirmation leads to consumer dissatisfaction by