Match Each Definition to the Corresponding Term

Multiple Choice

Match each definition to the corresponding term.
-A consumer problem solving behavior in which the consumer makes purchases ordinarily by choosing a preferred brand or one of a limited group of acceptable brands is called _____.

A) evoked set
B) consumer behavior
C) culture
D) reference group
E) Asch phenomenon
F) opinion leader
G) need
H) motive
I) perception
J) attitude
K) learning
L) subliminal perception
M) high-involvement purchase decision
N) closure
O) cognitive dissonance
P) routinized response behavior
Q) shaping
R) perceptual screens
S) evaluative criteria
T) self-concept