Multiple Choice
Which of the following statements is true regarding micromarketing?
A) Micromarketing techniques are mostly used by mass marketers.
B) Micromarketing is more narrowly focused than concentrated marketing.
C) Micromarketing is also called undifferentiated marketing.
D) Micromarketing involves producing a single product and marketing it in the same way to all potential customers.
Correct Answer:
Verified
Correct Answer:
Verified
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