A Company's Strategy Concerns

Multiple Choice

A company's strategy concerns:

A) the market focus and plans for offering a more appealing product than rivals.
B) how it plans to make money in its chosen business.
C) management's action plan for outperforming competitors and achieving superior profitability.
D) the long-term direction that management believes the company should pursue.
E) whether it is employing an aggressive offense to gain market share or a conservative defense to protect its market position.