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The Customer Value Proposition Lays Out the Company's Approach To

Question 41

Multiple Choice

The customer value proposition lays out the company's approach to:


A) meeting profitability guidelines without the risk of losing customers.
B) operating efficiently given the current level of customers.
C) embracing rival company approaches to gaining customers.
D) satisfying buyer wants and needs at a price customers will consider a good value.
E) None of these.

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