Multiple Choice
The opening vignette talks about the latest interactive ads from Skittles,called "Create the Rainbow",where consumers can create their own Skittles ads online using various "wacky" scenarios.Which ad execution technique is being used in this ad?
A) Slice-of-life
B) Straight-sell
C) Humour
D) Demonstration
Correct Answer:

Verified
Correct Answer:
Verified
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