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    Exam 4: Communication Response Models
  5. Question
    According to the _____ Model,the Major Impact of the Mass
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According to the _____ Model,the Major Impact of the Mass

Question 60

Question 60

Multiple Choice

According to the _____ model,the major impact of the mass media occurs after the purchase is made.


A) low-involvement
B) standard learning
C) dissonance/attribution
D) cognitive response

Correct Answer:

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