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    Advertising and Promotion
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    Exam 2: Organizing for IMC: Role of Agencies
  5. Question
    The ________ in an Agency Interacts with Personnel from All
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The ________ in an Agency Interacts with Personnel from All

Question 33

Question 33

Multiple Choice

The ________ in an agency interacts with personnel from all disciplines and provides insights into consumers and how to communicate with them.


A) media director
B) traffic manager
C) account planner
D) account executive

Correct Answer:

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