The Internet Can Be Used for Branding Purposes

Multiple Choice

The Internet can be used for branding purposes:

A) as long as these efforts stand alone as a communication piece.
B) because it is fairly simple to adapt this medium to branding and image-creating strategies.
C) since there are many tools such as videos and animation that can create a transformational experience for the consumer.
D) with the use of consumer-generated content, which resonates more closely with the audience.