Multiple Choice
The new role of public relations is one characterized by:
A) less of a communication role
B) less of a marketing orientation
C) a tighter, more tightly defined role
D) a broader, more marketing-oriented role
Correct Answer:

Verified
Correct Answer:
Verified
Q16: Although most public relations efforts seek a
Q17: Ads that focus on recruiting new employees,that
Q18: Which of the following is an advantage
Q19: Because media publicity communications are typically perceived
Q20: Public relations activities are less likely to
Q22: Companies,like products,need to establish an image in
Q23: Cause-related marketing refers to:<br>A) all advertising designed
Q24: Marketing public relations (MPR)are activities designed to
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