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    Advertising and Promotion
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    Exam 14: Sales Promotion
  5. Question
    Perhaps the Most Successful In-Package _____ in Canada in 2001
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Perhaps the Most Successful In-Package _____ in Canada in 2001

Question 108

Question 108

Multiple Choice

Perhaps the most successful in-package _____ in Canada in 2001 was a General Mills giveaway of six CD-ROM computer games.


A) coupons
B) premium
C) contest
D) bonus pack

Correct Answer:

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