Multiple Choice
Radio survived as an advertising medium by:
A) competing directly with television
B) evolving into a national advertising medium
C) evolving into a primarily local advertising medium
D) charging higher rates than television
Correct Answer:
Verified
Correct Answer:
Verified
Related Questions
Q16: Research has shown that the demographic group
Q17: _ is defined as one percent of
Q18: The heaviest users of radio as an
Q19: An advertiser has a limited budget and
Q20: When the images of a television commercial
Q22: Programs such as "The Tonight Show starring
Q23: TV viewing is thriving for several reasons
Q24: Which of the following is NOT an
Q25: _ is the term used for local
Q26: Each of the following is a benefit