Multiple Choice
A(n) _____ commercial for an electronic home security system showed a family's home that had been robbed, while the voiceover explained how the security system would have saved the family from the heartbreaking loss of family treasures.
A) straight announcement
B) testimonial
C) slice-of-life
D) animated
E) demonstration
Correct Answer:

Verified
Correct Answer:
Verified
Q16: Which of the following is a principle
Q35: An ad for Asian Sensations' newest product
Q49: _ copy depends on wordplays,humor,poetry,rhymes,great exaggeration,gags,and other
Q55: Writing for radio requires clearer copywriting than
Q71: Taco Bell introduced its new menu "to
Q76: Selecting the focus of an advertising visual
Q77: All that appears on a typical radio
Q89: Banner advertising is the dominant approach used
Q94: Many experts believe that headlines with 10
Q98: Thumbnail sketches are best described as<br>A) small