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    M Advertising
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    Exam 8: Creating ADS: Strategy and Process
  5. Question
    Another Name for a Creative Strategy Is A
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Another Name for a Creative Strategy Is A

Question 8

Question 8

Multiple Choice

Another name for a creative strategy is a:


A) copy platform.
B) benefit strategy.
C) creative action plan.
D) communication strategy.
E) support statement.

Correct Answer:

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