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In the Unfreezing Stage,managers Try to Instill in Employees the Motivation

Question 115

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In the unfreezing stage,managers try to instill in employees the motivation to change,encouraging them to let go of attitudes and behaviors that are resistant to innovation.For this "unfreezing" to take place,employees need to become dissatisfied with the old way of doing things.Managers also need to reduce the barriers to change during this stage.

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