A Drawback to Organizing the Sales Force in a Geographical

Multiple Choice

A drawback to organizing the sales force in a geographical specialization is that:

A) customers may get called on by multiple reps from the same selling firm.
B) it results in more travel time for each sales rep.
C) it leads to uneven coverage of the market.
D) there is usually no specialization of marketing activities.
E) All of these are drawbacks.