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Regarding the Relationship Between Marketing Cost Analysis and a Company's

Question 14

Multiple Choice

Regarding the relationship between marketing cost analysis and a company's accounting system:


A) A cost analysis is a complete historical record of financial activities.
B) A cost analysis is more concerned with the planning and control of the future rather than the record of the past.
C) A marketing cost analysis provides the data for the accounting system.
D) Both are largely routine in nature,involving much record keeping.
E) A cost analysis is a basic part of the accounting system.

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