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    Business
  3. Study Set
    Management of a Sales Force
  4. Exam
    Exam 1: The Field of Sales Force Management
  5. Question
    The Cost of Managing and Operating a Sales Force in Most
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The Cost of Managing and Operating a Sales Force in Most

Question 26

Question 26

True/False

The cost of managing and operating a sales force in most firms is a major cost of marketing,and tends to be much more than the cost of advertising.

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