The Production Emphasis of a Company Pursuing a Broad Differentiation

Multiple Choice

The production emphasis of a company pursuing a broad differentiation strategy usually involves

A) eliminating cost reduction and decreasing quality and essential features to boost profitability.
B) strong efforts to be a leader in manufacturing process innovation.
C) efforts to build-in whatever differentiating features that buyers are willing to pay for and striving for product superiority.
D) aggressive pursuit of economies of scale and experience curve effects.
E) developing a distinctive competence in zero-defect manufacturing techniques.