Multiple Choice
Which of the following is not a common shortcoming of company vision statements?
A) Vague or incomplete-short on specifics
B) Too narrow-doesn't leave enough room for future growth
C) Bland or uninspiring
D) Not distinctive-could apply to most any company (or at least several others in the same industry)
E) Too reliant on superlatives (best, most successful, recognized leader, global or worldwide leader, first choice of customers)
Correct Answer:
Verified
Correct Answer:
Verified
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