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In a Buying Center,which of the Following Are Likely to Be

Question 142

Multiple Choice

In a buying center,which of the following are likely to be influencers?


A) purchasing managers who arrange the terms of the sale
B) people who supply information for evaluating alternatives
C) people who have the power to select or approve suppliers
D) people who control the flow of information
E) purchasing managers who shield users or other deciders

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