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    Entrepreneurship
  4. Exam
    Exam 13: Strategies for Growth and Managing the Implication of Growth
  5. Question
    The Penetration Growth Strategy
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The Penetration Growth Strategy

Question 3

Question 3

Multiple Choice

The penetration growth strategy:


A) focuses on developing new products for the existing market.
B) relies on taking market share from competitors.
C) expands the firm's product offering with complementary products.
D) aims to take new products into new markets.

Correct Answer:

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