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Almost Every Time a New-To-The-Market Electronic Device (IPods,flat-Screen TVs,digital Cameras,PlayStation,etc

Question 75

Essay

Almost every time a new-to-the-market electronic device (iPods,flat-screen TVs,digital cameras,PlayStation,etc.)has been introduced,the marketer has used a price skimming strategy.Why?

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There are five reasons to employ a price...

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