Multiple Choice
When attempting to determine the relative importance of certain characteristics in forming attitudes the most useful scale would be
A) Stapel scale.
B) comparative-rating.
C) Likert scale.
D) itemized-rating.
E) graphic-rating.
Correct Answer:

Verified
Correct Answer:
Verified
Related Questions
Q1: Which of the following is FALSE?<br>A)Including a
Q3: Comparative rating scales<br>A)Differ from graphic and itemized
Q4: Which one of the following statements is
Q5: The most common approach taken by marketing
Q6: The following excerpt from a survey uses
Q7: Attitude represents<br>A)a predisposition to respond to an
Q8: Which of the following has NOT been
Q9: If a questionnaire says "Universities that offer
Q10: Which of the following does not impact
Q11: _ scales consist of pairs of bipolar