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    Exam 5: Finding and Solving Customers Problems
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    The Most Productive Methodology to Use for Gathering a List
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The Most Productive Methodology to Use for Gathering a List

Question 22

Question 22

Multiple Choice

The most productive methodology to use for gathering a list of consumer problems is:


A) consulting experts.
B) reviewing published sources.
C) brainstorming with members of consulting firms.
D) contacting stakeholders directly.

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