To an Operations Manager, the "Critical Customer" Is

Multiple Choice

To an operations manager, the "critical customer" is:

A) The person who buys a product.
B) The person who has the greatest impact on design, sales, and growth opportunities for the product.
C) The Echelon 1 customer.
D) The person who uses the product. The critical customer is one who has the greatest impact on design, sales, and growth opportunities.