Multiple Choice
Managers at WKL Entertainment Inc.are deciding on a global strategy.The company is looking to sell its services across nations with substantial differences in consumer preferences and where cost pressures are not too intense.Which strategy should WKL Entertainment Inc.managers pursue?
A) Global standardization
B) Transnational
C) Localization
D) International
E) Multinational
Correct Answer:
Verified
Correct Answer:
Verified
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