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    Exam 1: Marketing: Customer Value, satisfaction, relationships, and Experiences
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    TD Bank Creates an Online Area Where Customers Can Discuss
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TD Bank Creates an Online Area Where Customers Can Discuss

Question 58

Question 58

Multiple Choice

TD Bank creates an online area where customers can discuss with TD ways to make communities 'greener,' by reducing paper or planting more trees.TD is likely using _________ to engage these customers.


A) social CRM
B) CSR plan
C) societal marketing concept
D) social media

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