Multiple Choice
An action item list is an aid to implement a marketing plan that consists of four columns: (1) the task, (2) the person responsible for completing the task, (3) the date to finish the task, and (4) __________.
A) the budget
B) the points of difference
C) what is to be delivered
D) the promotional message
E) the product or service
Correct Answer:

Verified
Correct Answer:
Verified
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