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    Exam 18: Advertising Sales Promotion and Public Relations
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    An Ad for Campbell's Soup Reads, "We Haven't Changed That
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An Ad for Campbell's Soup Reads, "We Haven't Changed That

Question 382

Question 382

Multiple Choice

An ad for Campbell's soup reads, "We haven't changed that great taste your family's always loved." This is an example of __________ advertising.


A) advocacy
B) comparative
C) persuasive
D) informative
E) reinforcement

Correct Answer:

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