Multiple Choice
An ad for Mercedes-Benz cars showed a heart-shaped box of chocolates with one of the chocolates topped with the well-recognized Mercedes logo. There was no mention of the company name or sign of a product in the ad. This ad was an example of __________ advertising.
A) competitive institutional
B) competitive product
C) advocacy
D) pioneering product
E) reminder institutional
Correct Answer:
Verified
Correct Answer:
Verified
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