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A(n) __________ Is an Advertising Agency That Provides the Most

Question 144

Multiple Choice

A(n) __________ is an advertising agency that provides the most complete range of services, including market research, media selection, copy development, artwork, and production.


A) limited-service agency
B) full spectrum agency
C) multi-service agency
D) in-house agency
E) full-service agency

Correct Answer:

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