Multiple Choice
Bernina, a sewing machine manufacturer, has an ongoing ad campaign in which it encourages sewers to stop in to their local Bernina dealer to register to win a new sewing machine. No purchase is necessary. Bernina is using a __________ sales promotion tool.
A) sweepstakes
B) lottery
C) contest
D) premium
E) deal
Correct Answer:
Verified
Correct Answer:
Verified
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