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    Marketing Study Set 5
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    Exam 17: Integrated Marketing Communications and Direct Marketing
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    Press Conferences and Image Management Are Tools Used by a Firm's
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Press Conferences and Image Management Are Tools Used by a Firm's

Question 230

Question 230

Multiple Choice

Press conferences and image management are tools used by a firm's __________ department.


A) advertising
B) sales promotion
C) direct marketing
D) public relations
E) personal selling

Correct Answer:

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