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    Exam 13: Building the Price Foundation
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    A Firm's Profit Objective Is Often Measured in Terms of ROA
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A Firm's Profit Objective Is Often Measured in Terms of ROA

Question 84

Question 84

Multiple Choice

A firm's profit objective is often measured in terms of ROA. The acronym ROA stands for


A) return on assets.
B) risk opportunity assessment.
C) return of allowances.
D) return on average equity.
E) risk opportunity analysis.

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