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  3. Study Set
    Marketing Study Set 5
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    Exam 12: Services Marketing
  5. Question
    According to the Service Continuum, Which of These Offerings Has
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According to the Service Continuum, Which of These Offerings Has

Question 134

Question 134

Multiple Choice

According to the service continuum, which of these offerings has an almost perfect balance of tangible and intangible attributes?


A) tailored suit
B) tutoring service
C) dog food
D) fast-food restaurant
E) movie theater

Correct Answer:

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