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    Marketing Study Set 5
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    Exam 6: Understanding Organizations As Customers
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    There Are Seven Commonly Used Organizational Buying Criteria
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There Are Seven Commonly Used Organizational Buying Criteria

Question 4

Question 4

Multiple Choice

There are seven commonly used organizational buying criteria. One of them is


A) production facilities and capacity.
B) consumer demand.
C) flexibility.
D) adherence to government policies.
E) senior management directives.

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