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    Marketing Study Set 5
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    Exam 5: Understanding Consumer Behavior
  5. Question
    The Four Ps Are Elements of the __________ Influences That
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The Four Ps Are Elements of the __________ Influences That

Question 48

Question 48

Multiple Choice

The four Ps are elements of the __________ influences that can affect the consumer purchase decision process.


A) economic
B) situational
C) environmental
D) marketing mix
E) market-dominated

Correct Answer:

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