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    Exam 1: An Overview of Marketing
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    Which Marketing Management Philosophy Focuses on the Question,"What Do Customers
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Which Marketing Management Philosophy Focuses on the Question,"What Do Customers

Question 81

Question 81

Multiple Choice

Which marketing management philosophy focuses on the question,"What do customers want and need,and how can we benefit society?"


A) internal
B) external
C) sales
D) societal marketing
E) production

Correct Answer:

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